Gift Shop

Oh Baby!
Gift Shop
October 2006

“Movie stars have brought pregnancy out of the closet. It’s all part of this whole new lifestyle. People are embracing their pregnancies and their motherhood. The bar has been raised,” says Julia Beck founder of Forty Weeks in New York City and consultant to Petunia Pickle Bottom, a wholesaler of diaper bags for chic mommies including Gwyneth Paltrow, Brooke Shields and Julia Roberts. These aren’t just any diaper bags; they’re contemporary, sleek designs with an array of colors and fashionable prints like retro flowers and Asian brocades. No Winnie the Pooh here.


Forty Weeks
877.635.4040 —